Exclusive LiveVox Playbook:
Great Textpectations: The Modern Contact Center Playbook for SMS Communication
4.5x — the open rate for SMS when compared to email: 90% vs. 20%
SMS messaging has the power to take contact center engagement to new heights. But many companies only use texting as a means of sending notifications to customers en masse. What they don’t realize is that customers want to engage and many of their messages are getting unanswered responses.
Download our SMS guide to learn more about customer communication preferences, texting best practices, and how two-way SMS messaging can help you adopt a more conversational engagement strategy.