Business texting software is a program designed to allow agents to text with customers in a two-way conversation. Customers can generally initiate texts once opt-ins are received. Their text messages are then routed to an available agent who can provide the support they need directly to their mobile device. In the contact center world, business texting can be used straight from call center software to communicate with customers.
More Business Texting Resources
Expand the conversation on the fastest growing channel of choice, improve your self-service options, and reduce customer effort with intelligent bots and automated SMS campaigns
Business texting etiquette can dictate what kind of relationship you have with your customers and also how well they respond to your intended messaging. So, rather than just setting up an SMS strategy and sending whatever messages whenever you want, it’s important to take etiquette into consideration.
SMS is marketing that takes place over text message. It can be used to spread the word about promotions, inform customers of company news, share important or time-sensitive information, provide support and more.
5 billion people globally send and receive text messages every day. 292 million people in North America — that’s 80% of the continent’s population— text daily. Because most people always have their smartphones within reach, these statistics aren’t surprising. What is surprising is the amount of untapped potential SMS messaging holds for financial services contact centers.